Once you have a blog, the next step is to have a website.  Ideally, the two should be combined.  WordPress.org allows you to do that.  One mistake often made is to have way to much information on your site.  Your website isn’t a magazine, people don’t read, they scan. Make sure your site isn’t so crammed with text that it’s not scannable. Ideally your home page should have no more than 200 to 250 words. Also, make sure you have a clear call to action. You want your visitors to do something on your site, yes? Make sure they know what that is, clearly and precisely.