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A lot has changed in the independent publishing industry since I published my novel, Husbands May Come and Go but Friends are Forever in 2009. I found an interesting guest column by Amy Collins, an expert in book sales and marketing previously published on www.buildbookbuzz, courtesy of Sandra Beckwith.  In today’s world, whether you are traditionally published or self-published, book promotion is your responsibility. Most authors are not marketing experts. They don’t know where to start. |
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